Social Media Picture Sizes for Each Community [2022 CHEAT SHEET]


Social media picture sizes appear to alter always.

One second you could have the right cowl web page on your account. The subsequent, it’s been resized and appears all pixelated and unsuitable.

It doesn’t assist that details about official dimensions and picture sizes is tougher to seek out than a civil dialogue on politics on Fb.

However, it’s not tough should you seek the advice of this information to social media picture sizes on all essential social media platforms!

Under are the latest social media picture dimensions, as of Might 2022.

Quick social media image sizes

We go into more detail for every single network below, but this image includes the social media image sizes you probably look up most often.

A chart with recommended social media image sizes on Instagram, Facebook, Twitter, LinkedIn in 2022

Instagram image sizes

Instagram image sizes 2022

Instagram supports horizontally and vertically oriented images. It also still supports square images, which was what the platform was known for when it first launched.

This increases your brand’s options. But it also makes image dimensions a little trickier to get right. Follow these guidelines to make sure your images end up looking their best.

Instagram profile picture size: 320 x 320 pixels

Instagram profile photos are displayed at 110 x 100 pixels, but the image files are stored at 320 x 320 pixels, so make sure to upload an image that’s least that big.

Even though the dimensions are in a square format, Instagram profile photos are displayed as a circle. Make sure any elements you want to focus on in the photo are centered so they don’t get cropped out.

Instagram post sizes (feed photos):

  • Landscape: 1080 x 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Square: 1080 x 1080 pixels
  • Supported aspect ratios: Anywhere between 1.91:1 and 4:5
  • Recommended image size: Width of 1080 pixels, height between 566 and 1350 pixels (depending on whether the image is landscape or portrait)

Tips:

Useful resource: Discover ways to edit Instagram photos like a pro.

Instagram photograph thumbnail sizes:

  • Show measurement: 161 x 161 pixels
  • Beneficial add measurement: 1080 pixels extensive

Ideas:

  • Keep in mind that Instagram shops variations of those thumbnails which can be as giant as 1080 x 1080.
  • To future-proof your Instagram feed and keep away from pixelation, add pictures which can be as giant as attainable.

Instagram Tales picture measurement: 1080 x 1920 pixels

Ideas:

  • That is a side ratio of 9:16.
  • Importing a picture with a smaller pixel measurement (however the identical facet ratio) means the Story will buffer rapidly.
  • When you don’t use this ratio, the Story would possibly present with unusual cropping, zooming, or go away giant sections of the display screen clean.
  • Instagram Reels use this similar sizing.

Useful resource: Take your Instagram Tales to the following stage with these free templates.

Instagram carousel picture sizes:

  • Panorama: 1080 x 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Sq.: 1080 x 1080 pixels
  • Side ratio: panorama (1.91:1), sq. (1:1), vertical (4:5)
  • Beneficial picture measurement: Width of 1080 pixels, top between 566 and 1350 pixels (relying on whether or not the picture is panorama or portrait)

Instagram Reels sizes:

  • 1080 x 1920 pixels
  • That is a side ratio of 9:16.
  • Cowl photograph: 1080 x 1920 pixels
  • Take into account that Reels are cropped to a 1:1 picture in your profile feed and a 4:5 picture within the house feed.

Instagram adverts picture sizes:

  • Panorama: 1080 x 566 pixels
  • Sq.: 1080 x 1080 pixels
  • Minimal width: 320 pixels
  • Most width: 1080 pixels
  • Supported facet ratios: Anyplace between 1.91:1 and 4:5

Ideas:

Picture sizes for Instagram Tales adverts: 1080 x 1920 pixels

Ideas:

Twitter picture sizes

Twitter image sizes 2022

Tweets that embrace pictures constantly get extra click-throughs, extra likes, and extra Retweets than non-image Tweets. The truth is, Tweets with visible content material are three times more likely to get engagement.

So, selecting the right images and creating great visual content for Twitter issues. And, in fact, that features getting Twitter picture sizes proper.

Twitter picture sizes for profile pictures: 400 x 400 (beneficial)

  • Minimal picture measurement: 200 by 200 pixels
  • Most file measurement: 2MB

Twitter header photograph measurement: 1500 x 500 pixels (beneficial)

Ideas:

  • To future-proof the picture, it’s finest to make use of the utmost measurement.
  • Header pictures are cropped to a side ratio of three:1.
  • Take into account that the way in which header pictures show modifications relying on the monitor and browser getting used.

Twitter pictures sizes for in-stream pictures: 1600 x 900 pixels (beneficial)

  • Minimal measurement: 600 by 335 pixels
  • Beneficial facet ratio: any facet between 2:1 and 1:1 on desktop; 2:1, 3:4 and 16:9 on cell
  • Supported codecs: GIF, JPG and PNG
  • Most file measurement: As much as 5MB for pictures and GIFs on cell. As much as 15MB on the internet.

Twitter card picture measurement:

Twitter acknowledges when a Tweet features a URL. Twitter then crawls that web site, pulling in content material, together with a Twitter picture for the abstract card. (This is how it all works, by the way.)

  • Minimal measurement: 120 x 120 pixels
  • Supported codecs: GIF, JPG, PNG
  • Most file measurement: 1MB

Ideas:

  • You possibly can take a look at what your Twitter abstract card will seem like and see a preview utilizing the card validator.
  • There’s a range of different Twitter cards, so additionally a spread of sizes. In addition to the common abstract playing cards, there are abstract playing cards with giant pictures, app playing cards and participant playing cards.

Twitter picture sizes for adverts:

  • Single and multi-image tweets: Minimal 600 x 335 pixels, however use bigger pictures for the perfect outcomes.
  • Web site card picture: 800 x 418 pixels for 1.91:1 facet ratio. 800 x 800 for 1:1 facet ratio. Max file measurement of 20MB.
  • App card picture: 800 x 800 pixels for 1:1 facet ratio. 800 x 418 pixels for 1.91:1 facet ratio. Max file measurement of 3MB.
  • Carousels: 800 x 800 pixels for 1:1 facet ratio. 800 x 418 pixels for 1.91:1 facet ratio. Max file measurement of 20MB for 2-6 picture playing cards.
  • Direct Message card: 800 x 418 pixels for 1.91:1 facet ratio. Max file measurement of 3MB.
  • Dialog card: 800 x 418 pixels for 1.91:1 facet ratio. Max file measurement of 3MB.

Useful resource: Discover extra data right here on how to advertise on Twitter.

Fb picture sizes

Fb updates its design and picture dimensions always. The perfect technique to future-proof your model’s content material is to all the time add the highest-quality picture you’ll be able to. Follow Fb’s beneficial file codecs for the perfect outcomes.

Facebook image sizes

Fb profile image measurement: 170 x 170 pixels (on most computer systems)

Your Facebook profile picture will show at 170 x 170 pixels on desktop. However it is going to show as 128 x 128 pixels on smartphones.

Fb picture sizes for canopy pictures: 851 x 315 pixels (beneficial)

  • Show measurement desktop: 820 x 312 pixels
  • Show measurement smartphone: 640 x 360 pixels
  • Minimal measurement: 400 x 150 pixels
  • Best file measurement: Lower than 100KB

Ideas

  • To keep away from any compression or distortion, add a JPG or PNG file.
  • Use the beneficial pixel sizes for the quickest load occasions.
  • Profile footage and canopy pictures with logos or textual content work finest when uploaded as a PNG file.
  • Don’t drag to reposition when you’ve uploaded your cowl photograph.

Useful resource: Get extra tips about creating great Facebook cover photos.

Fb timeline photograph and publish sizes:

Fb mechanically resizes and codecs your pictures when they’re uploaded for the timeline to be 500 pixels extensive and to suit the 1.91:1 facet ratio.

However keep away from pixelation or sluggish load occasions by remembering these sizes:

  • Beneficial measurement: 1200 x 630 pixels
  • Minimal measurement: 600 x 315 pixels

Ideas:

  • If you’re sharing 2-10 pictures in your model’s Fb publish utilizing the carousel show, pictures must be 1200 x 1200.
  • It is a 1:1 ratio.

Fb occasion cowl photograph picture sizes: 1200 x 628 pixels (beneficial)

Ideas

Fb picture sizes for panorama or 360 pictures:

Ideas

  • Fb mechanically acknowledges and processes these pictures based mostly on “camera-specific metadata present in pictures taken utilizing 360-ready units.”
  • Information for these Fb pictures may be as much as 45 MB for JPEGs or 60 MB for PNGs.
  • Fb recommends utilizing JPEGs for 360 pictures and making certain recordsdata aren’t greater than 30 MB.

Fb picture sizes for Fb Tales: 1080 x 1920 pixels (beneficial)

Ideas

  • Fb Tales take up the complete display screen of a telephone. That’s a side ratio of 9:16.
  • Don’t select a picture with a width smaller than 500 pixels.
  • For Tales with textual content, contemplate leaving 14% of the highest and backside text-free. (That’s 250 pixels.) That means any call-to-action received’t be lined by your model’s profile photograph or buttons.

Fb picture sizes for adverts:

  • Sizes for Fb Feed adverts: At the least 1080 x 1080 pixels. Minimal measurement 600 x 600 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
  • Sizes for Fb Proper Column adverts: At the least 1080 x 1080 pixels. Minimal measurement 254 x 133 pixels. Ratio 1:1. (Keep in mind: These are a desktop-only advert format.)
  • Fb picture sizes for Prompt Articles: At the least 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
  • Picture sizes for Fb Market adverts: At the least 1080 x 1080 pixels. Ratio 1:1. Most file measurement of 30 MB.
  • Picture sizes for Fb Search: At the least 1080 x 1080 pixels. Minimal measurement 600 x 600 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
  • Fb picture sizes for Sponsored Messages: At the least 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
  • Sizes for Messenger inbox adverts: At the least 1080 x 1080 pixels. Ratio 1:1. Minimal measurement 254 x 133 pixels. Most file measurement of 30 MB.
  • Sizes for Messenger Tales adverts: At the least 1080 x 1080 pixels. Ratio 9:16. Minimal width of 500 pixels.

Useful resource: Right here’s extra data on how to advertise on Facebook.

LinkedIn picture sizes

If you use LinkedIn for business — whether or not it’s by way of your private profile or an organization web page — pairing your LinkedIn updates with pictures has constantly been proven to extend feedback and sharing.

Follow the beneficial sizes under for finest outcomes. And all the time be certain that to have a look at your profile and content material on a number of units earlier than finalizing.

LinkedIn image sizes 2022

LinkedIn picture sizes for profile pictures: 400 x 400 pixels or bigger (beneficial)

Ideas

  • LinkedIn can accommodate pictures as much as 7680 x 4320 pixels.
  • And it may deal with recordsdata as much as 8MB, so add as giant as you’ll be able to to future-proof.

LinkedIn picture sizes for profile cowl pictures: 1584 x 396 pixels (beneficial)

Ideas

  • Be sure that your file is smaller than 8MB.
  • Cowl pictures are cropped in a different way on cell and desktop. Be sure that to view your profile on each sorts of show earlier than finalizing.

LinkedIn picture sizes for firm pages:

  • Firm emblem measurement: 300 x 300 pixels
  • Web page cowl picture measurement: 1128 x 191 pixels
  • Life tab principal picture measurement: 1128 x 376 pixels
  • Life tab customized modules picture measurement: 502 x 282 pixels
  • Life tab firm pictures picture sizes: 900 x 600 pixels
  • Sq. emblem: At the least 60 x 60 pixels

Ideas

  • When posting picture updates to your organization web page, be certain that to make use of PNG or JPG pictures.
  • Use a side ratio of 1.91:1.
  • The beneficial LinkedIn publish measurement is 1200 x 628 pixels.
  • This LinkedIn picture sizing additionally applies to LinkedIn Showcase pages.

LinkedIn picture sizes for weblog publish hyperlink pictures: 1200 x 627 pixels (beneficial)

LinkedIn customized picture measurement for sharing a hyperlink in an replace: 1200 x 627 pixels (beneficial)

When pasting a URL into an replace, an auto-generated thumbnail picture might seem within the preview if one is on the market, together with the article or web site title.

However, you’ll be able to customise it by clicking the Picture icon under the textual content field and deciding on a photograph out of your pc.

Ideas:

  • The picture ought to use a 1.91:1 ratio.
  • Greater than the minimal of 200 pixels extensive.
  • If the picture width is lower than 200 pixels extensive, it is going to seem as a thumbnail on the left facet of the publish.

LinkedIn picture sizes for adverts:

  • Firm emblem measurement for adverts: 100 x 100 pixels
  • Highlight adverts emblem measurement: 100 x 100 pixels
  • Highlight adverts customized background picture: 300 x 250 pixels
  • Sponsored content material pictures: 1200 x 627 pixels (1.91:1 facet ratio)
  • Sponsored content material carousel pictures: 1080 x 1080 pixels (1:1 facet ratio)

Pinterest picture sizes

Pinterest profile picture measurement: 165 x 165 pixels (beneficial)

Pinterest image sizes

Ideas

  • Keep in mind that your profile photograph will probably be displayed as a circle.

Pinterest picture measurement for profile cowl photograph: 800 x 450 pixels (at minimal)

Ideas

  • Attempt to keep away from putting a portrait photograph into the duvet photograph spot.
  • As an alternative, use a panorama photograph with a 16:9 facet ratio.

Pinterest picture sizes for Pins:

  • Side ratio: 2:3 (beneficial)
  • Sq. pins: 1000 x 1000 pixels
  • Beneficial measurement: 1000 x 1500 pixels
  • Max file measurement: 20MB

Ideas

  • Preserving the two:3 facet ratio ensures your model’s viewers sees all of the picture’s particulars on their feed.
  • On the feed, Pins are displayed with a set width of 236 pixels.
  • If you wish to create Pins with a unique facet ratio, know that Pinterest crops pictures from the underside.
  • Each PNG and JPEG recordsdata are accepted.

Pinterest picture sizes for collections Pins:

  • Side ratio: 1:1 (beneficial) or 2:3
  • Beneficial measurement: 1000 x 1000 pixels or 1000 x 1500 pixels
  • Max file measurement: 10MB

Ideas

  • This format seems as one principal picture, above three smaller pictures.
  • All pictures will need to have the identical facet ratio.
  • Collections seem in feeds on cell units.
  • Each PNG and JPEG recordsdata are accepted.
  • Collections can be an advert format on Pinterest.

Pinterest picture measurement for Story Pins:

  • Side ratio: 9:16
  • Beneficial measurement: 1080 x 1920 pixels
  • Max file measurement: 20MB

Pinterest picture sizes for adverts and carousels:

  • App set up adverts: Identical specs as commonplace Pins. A 2:3 facet ratio is beneficial. 1000 x 1500 pixels beneficial.
  • Carousel Pins and adverts: A side ratio of both 1:1 or 2:3. 1000 x 1500 pixels or 1000 x 1000 pixels beneficial. As much as 5 pictures may be included in a carousel.
  • Purchasing adverts: Identical specs as commonplace Pins. A 2:3 facet ratio is beneficial. 1000 x 1500 pixels beneficial.

Useful resource: Get some recommendation on how to use Pinterest for business.

Snapchat picture sizes

Snapchat image sizes

Snapchat adverts picture measurement: 1080 x 1920 pixels (at minimal)

  • Side ratio: 9:16
  • File kind: JPEG or PNG
  • Most file measurement: 5MB

 

Snapchat Geofilter picture measurement: 1080 x 1920 (at minimal)

  • Side ratio: 9:16
  • File kind: JPEG or PNG
  • Most file measurement: 5MB

Useful resource: How to Create a Custom Snapchat Geofilter

YouTube picture sizes

YouTube image sizes

YouTube profile photograph measurement: 800 x 800 pixels (beneficial)

Ideas

  • Be sure that the main target of your photograph is centered for finest outcomes.
  • Information must be JPEG, GIF, BMP or PNG. Animated GIFs received’t work.
  • Images will render at 98 x 98 pixels.

YouTube banner picture measurement: 2048 x 1152 pixels (at minimal)

  • Side ratio: 16:9
  • Minimal space for textual content and logos with out being minimize off: 1235 x 338 pixels
  • Most file measurement: 6MB

Useful resource: How to make the best YouTube channel art (plus 5 free templates).

YouTube video measurement: 1280 x 720 pixels (at minimal)

Ideas

  • YouTube recommends that movies meant on the market or rental have a better pixel depend: 1920 x 1080 pixels.
  • YouTube requires movies to be 1280 x 720 pixels with a view to meet HD requirements.
  • It is a 16:9 facet ratio.

YouTube thumbnail measurement: 1280 x 720 pixels

TikTok picture sizes

TikTok image sizes

TikTok profile photograph measurement: 20 x 20 pixels (minimal measurement to add)

Ideas

  • Whereas 20 x 20 is the minimal add measurement, add a better high quality photograph for future-proofing.

TikTok video measurement: 1080 x 1920

Ideas

  • The perfect facet ratio for Tik Tok movies is 1:1 or 9:16.

Why is it essential to get social media picture sizes proper?

Social media entrepreneurs have to get many issues proper when creating visible content material for social media.

You’ve obtained to verify any pictures you employ don’t defy copyright laws. When you don’t have unique imagery, you’ve obtained to seek out high-quality stock photos. And also you’ve obtained to determine which tools out there can help elevate your social media images.

On prime of that, you’ve obtained to get your social media picture sizes proper. And getting that proper is basically essential as a result of:

  • It avoids pixelation and awkward picture stretching. And avoiding that retains your pictures wanting skilled.
  • Your pictures will probably be optimized for every social channel’s feed. This can assist enhance engagement.
  • It ensures your viewers sees the complete photograph. Incorrect sizing may minimize off a few of your model’s messaging.
  • It may possibly future-proof your content material. Being in-the-know with social media picture sizes now may imply much less work on your model sooner or later, when community change up how pictures show once more.

Plus, manufacturers utilizing the Hootsuite photo editor tool can measurement and edit their social media pictures proper within the Composer. When within the Composer, add a picture and click on Edit Picture to launch the device. And it makes cropping and sizing pictures for every particular social channel straightforward.

Right here’s the way it works:

Don’t really feel like memorizing all this data? Simply resize your social media pictures for publication by Hootsuite Compose, which incorporates up-to-date picture dimensions for each social media community.

Get Started

Do it higher with Hootsuite, the all-in-one social media toolkit. Keep up to the mark, develop, and beat the competitors.



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