How to Write a LinkedIn Recommendation in 2020 [Quick Tip]

When you get a recommendation from someone you respect and admire, you may feel honored and…

The 21 Best Lead Generation Tools in 2022

Online lead generation is difficult. There’s no way around it. However, you can give your brand…

How Apple iOS 15 is Impacting Email Marketers [New Data]

Back in September 2021, the announcement of Apple’s iOS 15 data privacy changes triggered a mass…

What is a KPI? How To Choose the Best KPIs for Your Business

The question “what is a KPI?” comes up at many meetings. If you want to scale…

Everything Marketers Need to Know

The media landscape has changed significantly over the years thanks to the rise of the internet…

Why B2B Companies are Entering the Editorial Space [& What You Can Learn From Them]

What do HubSpot, Mailchimp, and Wistia have in common? They’re all B2B companies with high-traffic, lead-generating…

How 10 Brands Use Pinterest Idea Pins for Marketing

Back in 2021, Pinterest introduced a new feature called Idea Pins. Pinterest’s Idea Pins consist of…

How to Create an Editorial Calendar [Examples + Templates]

If you’re anything like me, you’re consistently working out of at least 20 browser tabs, four…

The Template You Need to Personalize Your Marketing

When prospects first come to your business page, they probably won’t just click and buy your…

How Both can Boost Traffic

The more traffic your blog or site receives, the better. But drive-bys aren’t enough to drive…